Sunday, September 8, 2013

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Squidoo – Use it to give your Business the boost it requires

Do you know Squidoo? If people around you are asking you this question for some time, do not fret over your ignorance. Squidoo has been here for some time and has stirred the online world. It is good to know what it is and how it can help you. So, here we go with a brief introduction of Squidoo and how you can use it to market your online business.

Squidoo – a brief introduction

To begin with, Squidoo is a website. It is a free hosting platform that allows people to host their webpages. These are known as lenses in its terminology and can be about anything. Yes, you can write on anything and everything and post them on Squidoo as long as you are not hurting anyone’s sentiment.

Squidoo – Reasons behind its popularity

At a time when nothing comes free, Squidoo is a great platform which is available to us absolutely free. The features are state-of-the-art and with continuous improvement promise the best user experience. Ease of use is what makes Squidoo so popular amongst its patrons.

It has emerged to be a cool social network platform that allows you to host your own pages. The modules take you through a simple procedure and the end result is a neat and professional looking website that you can use for various purposes.

Things Squidoo can do for you

This is the most exciting part of using Squidoo. There are a lot of things it can do for you. Starting from business development to earning money, you can make use of it in a variety of ways.

The Squidoo lenses can be embedded with videos from YouTube. You can also include images from Flickr. Adding podcasts is also possible in Squidoo. All these open up boundless opportunities to market businesses.

There are different aspects to a business and Squidoo lenses can capture those perfectly. You can use your creativity to create different lenses each one highlighting a particular aspect of your business.

With photos, diagrams and videos, your lenses can become really attractive. You can present your products or services in an attractive way and entice your customers.

Squidoo is a Search engine in itself. It has over 2.5 million lenses and the number keeps on increasing. The internal search results generate a lot of traffic and the lenses also get indexed by the popular search engines like Google, Bing and Yahoo.

You can generate a lot of traffic for your lenses by making them exclusive and interesting. Squidoo highlights exceptional lenses and this ensures that more traffic flows to them.

Your lenses can easily reach your target audience and affect your sales number positively. Squidoo is emerging to be a popular social network. It explores new methods to engage its members in conversation. As a business owner you can benefit from this by establishing connections with your potential customers and getting them to know your business.

Backlinking facilities are quite strong in Squidoo. You can use this feature to link a multiple of sites with specific keywords. The unique keywords and the backlinks will ensure that your pages are seen more often and rank higher in search engine listings.

Squidoo can be used to build a brand and a strong customer base. You can also use it to create your personal profile and make people take interest in your business. With Squidoo the possibilities are endless and it pays to use it.

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